Big dictionary of business and management. 2014.
product pricing — UK US noun [U] COMMERCE, MARKETING ► PRICING(Cf. ↑pricing) … Financial and business terms
Joint product pricing — Pricing for joint products is a little more complex than pricing for a single product. To begin with there are two demand curves. The characteristics of each demand curve could be different. Demand for one product could be greater than for the… … Wikipedia
captive-product pricing — Setting a price for products that have to be used with a main product, such as blades for a razor or film for a camera … Big dictionary of business and management
Pricing — is one of the four p s of the marketing mix. The other three aspects are product, promotion, and place. It is also a key variable in microeconomic price allocation theory.Price is the only revenue generating element amongst the 4ps,the rest being … Wikipedia
pricing — pric‧ing [ˈpraɪsɪŋ] noun [uncountable] 1. COMMERCE the prices of a company s products or services in relation to each other and in relation to those of their competitors, and the activity of setting them: • Aggressive pricing (= cheaper prices… … Financial and business terms
Product marketing — deals with the first of the 4P s of marketing, which are Product, Pricing, Place, and Promotion. Product marketing, as opposed to product management, deals with more outbound marketing tasks. For example, product management deals with the nuts… … Wikipedia
Pricing Power — An economic term referring to the effect that a change in a firm s product price has on the quantity demanded of that product. Pricing power ties in with the Price Elasticity of Demand. Generally speaking, if a company doesn t have much pricing… … Investment dictionary
Pricing strategies — for products or services include the following: Contents 1 Competition based pricing 2 Cost plus pricing 3 Creaming or skimming 4 Limit pricin … Wikipedia
Pricing objectives — or goals give direction to the whole pricing process. Determining what your objectives are is the first step in pricing. When deciding on pricing objectives you must consider: 1) the overall financial, marketing, and strategic objectives of the… … Wikipedia
pricing power — ➔ power1 * * * pricing power UK US noun [U] ► COMMERCE, ECONOMICS the effect that increasing or reducing the price of a product has on demand for that product: »The group has good pricing power, controlling more than 25% of the market. »The… … Financial and business terms
